Glimpses of Kashmir Valley
3N Srinagar
- 01 Hr Shikara Ride
- Tour to Chandanwari, Aru & Betab Valley IN Pahalgam
Kashmir which is known for its breath taking beauty is seeing a major revival in its tourism. In 2023, over 3 million tourists have flocked to the valley. This marks a great comeback for the region after years of uncertainty. These positive changes have infused new life into the tourism industry of the region.
Since the removal of Article 370 more than 60 lakh tourists including locals and foreigners have explored the beauty of Kashmir. The scrapping of Article 370 is seen as a catalyst for investment in the tourism infrastructure of the region. It has led to better connectivity and accessibility, thereby making Kashmir a more attractive destination for tourism.
The Tourism Department has taken many steps to boost the confidence of the tourists. They have set up helpline numbers across the valley. This indicates the commitment of the administration to provide a safe and enjoyable experience for the visitors.
The improved security since the revocation of Article 370 has led to a decrease in violence and political unrest. It has made Kashmir safer for tourists. They can now explore the regions that were earlier not accessible due to security concerns. This has also paved the way for cultural events, exhibitions and festivals, offering the tourists a deeper engagement with the rich culture of Kashmir. Therefore, increased security and accessibility have also made Kashmir a top choice for travellers.
Adventure tourism in the region has also grown significantly. Tourists flock in large numbers to experience trekking at Yusmarg, water sports at Pahalgam, mountaineering over Gangbal Haramukh and Gulmarg’s Gandola rides. This diversification in tourist activities has attracted a large spectrum of tourists for unique experiences.
The positive changes in Kashmir’s tourism sector have gained international recognition. It has also boosted the local economy of the region. The demand for local goods, services and handicrafts has benefited hoteliers, Shikara riders, houseboat owners and others in the tourism sector. After the revocation of Article 370, the growth of Kashmir tourism is now a symbol of hope and transformation for the positive changes in the prosperity of the region.
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